FUNDING
Live2.ai Raises ₹130 Crore in Pre-Series B Funding Led by IvyCap Ventures
Bengaluru-based Live2.ai has raised ₹130 crore ($15.5 million) in a pre-Series B funding round led by IvyCap Ventures.
The company plans to use the capital to strengthen its AI agent platform, expand enterprise deployments, and grow its presence in international markets.
The round also includes a secondary transaction that provides partial liquidity to early shareholders.
The company is increasingly looking for ways to understand online conversations, monitor brand reputation, measure marketing campaigns, and convert customer engagement into revenue.
Live2.ai aims to address these needs through an AI-powered platform that combines social content intelligence with commerce activation.
Live2.ai Funding Details
Funding Detail | Information |
Company | |
Latest reported funding | ₹130 crore ($15.5 million) |
Funding round | Pre-Series B |
Lead investor | |
Headquarters | Bengaluru, Karnataka |
Founders | |
Planned use of funds | AI platform development, enterprise expansion and international growth |
What Is Live2.ai?
Live2.ai is an enterprise software company that helps brands monitor online conversations, analyse social content, manage campaigns, and turn customer engagement into commercial opportunities.
Its platform combines social content intelligence with social commerce tools. This allows businesses to understand what customers are discussing online and use those insights to improve marketing, customer engagement, and purchasing experiences.
According to its official website, the company is developing an AI-native platform that connects social listening, campaign monitoring, creator intelligence, content management, and shoppable experiences.
Rather than treating social media analytics and commerce as separate activities, Live2.ai aims to connect them within a single system.
How Will Live2.ai Use Its ₹130 Crore Funding?
The company has outlined three main priorities for the newly raised capital.
1. Strengthening Its AI Agent Platform
Live2.ai plans to invest in its AI agent platform, which is designed to analyse brand conversations across social platforms and review websites.
These tools can help businesses identify consumer trends, understand brand sentiment, monitor competitors, and generate insights for marketing, product, and commerce teams.
The company reportedly operates eight AI agents, according to the funding announcement. The latest investment is expected to support further development of this platform.
2. Expanding Enterprise Deployments
Another priority is increasing the adoption of Live2.ai among enterprise customers.
Large brands generate substantial amounts of customer feedback, social media content, creator activity, and campaign data. Analysing this information manually can be difficult and time-consuming.
Live2.ai aims to help businesses consolidate these activities and use AI-generated insights to improve decision-making. Its expansion plans will focus on bringing the platform to more enterprise customers.
3. Growing Its International Presence
Live2.ai also plans to strengthen its presence in North America, Europe, and Asia-Pacific.
The funding report states that approximately 90% of the company's revenue comes from outside India, while revenue grew fourfold over the preceding 12 months.
These figures indicate the importance of international customers to its growth strategy. However, the report does not specify the company's absolute revenue or disclose a detailed market-by-market expansion plan.
Who Founded Live2.ai?
Live2.ai was founded by J. Venkat, Neha Suyal, and Yash Arora.
The company is headquartered in Bengaluru and operates in the enterprise software and SaaS segment.
Its products help brands understand customer conversations and manage social content.
They also enable brands to monitor marketing activity and activate content across digital and physical channels.
Live2.ai's broader strategy is to connect consumer insights with marketing execution.
By combining AI-powered analysis with tools that help brands distribute and commercialise content, the company aims to make customer engagement more measurable for businesses.
What Does Live2.ai Do for Businesses?
Live2.ai focuses on two connected areas: understanding customer and social media activity, and using that information to drive engagement and commerce.
Its platform covers several business use cases:
Social listening and conversation intelligence: Analysing online discussions, topics, consumer sentiment, and emerging trends.
Campaign and creator monitoring: Helping brands review campaigns, track creator activity, and monitor compliance.
Competitive intelligence: Identifying relevant market conversations and competitor activity.
Social commerce: Enabling brands to use social content, social walls, and shoppable videos to support product discovery and purchasing.
Content activation: Connecting content with websites, in-store experiences, customer relationship management systems, and other channels.
These capabilities are intended to help companies connect marketing insights with measurable business outcomes. Actual results depend on the quality of the data, implementation, and how brands use the platform.
Why Is Live2.ai's Funding Significant?
Live2.ai's latest funding highlights investor interest in AI applications that solve specific business problems rather than simply generating content.
Businesses already use AI to create marketing material and automate routine tasks. The next opportunity is to connect these tools with consumer intelligence, campaign measurement, customer engagement, and revenue generation.
Live2.ai is targeting this intersection.
For enterprise customers, a unified platform could reduce the need to manage separate tools for social listening, campaign analysis, content distribution, and commerce.
For the company, expanding internationally could create opportunities to serve brands operating across multiple markets.
However, funding alone does not guarantee commercial success. The company's ability to retain enterprise customers, demonstrate measurable returns, and compete with established marketing technology providers will be important to its long-term growth.
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