Biryani Bees Secures ₹8.7 Cr Funding from Vivek Oberoi’s Family Office
Biryani Bees, a brand that serves biryani and other Indian meals, has raised $1 million from the Vivek Oberoi Family Office. The company was incubated by Wolfpack Labs and is founded by Nitin Tiwari.
The money will help the brand grow in a careful, step-by-step way. First, the team wants to open more outlets and show that their way of working succeeds in different places. After that, they plan to raise a bigger amount of money to expand across the country.
Simple Plans for the New Money
The funding will be used in three main areas.
First, the company will strengthen its central kitchen. This is the place where most of the food is prepared before it goes to the outlets. A stronger kitchen means better control over taste, quality and speed.
Second, the team will grow its operations staff. More people will be needed to run kitchens, manage stores and keep delivery running smoothly as the number of outlets increases.
Third, the company will build a clear and repeatable way to open new stores. This means creating a simple system that can be copied in new cities without losing quality or raising costs too much.
How Biryani Bees Works
Biryani Bees follows a central-kitchen model. Instead of cooking everything from scratch in each outlet, most of the food is prepared in one main kitchen and then sent out. This helps keep the taste the same in every store. It also helps control prices so customers do not see big differences from one city to another.
The company currently runs three outlets, all in Uttar Pradesh. It plans to grow this number to ten outlets. The new stores will open in Uttar Pradesh, Madhya Pradesh and other smaller cities known as tier-2 markets. These are places that are not the biggest metros but still have growing demand for good food.
Right now the brand says it earns at a rate of about Rs 25 crore in a year. Importantly, it says it is already making a profit. That means the business is bringing in more money than it spends, which is a healthy sign for a young food company.
Strong Presence on Delivery Apps
Biryani Bees has built a good name on popular food delivery platforms like Zomato and Swiggy. In the cities where it operates, the company claims it holds a high share of the biryani orders. This shows that many customers already choose Biryani Bees when they want a plate of biryani delivered to their door.
Delivery is a big part of how people order food today. A strong showing on these apps helps the brand reach more customers without needing large dine-in spaces in every location. The central kitchen model works well with this approach because food can be prepared in bulk and sent out quickly for delivery.
Why Consistent Quality Matters
Anyone who has ordered biryani from different places knows that the taste can change a lot. One outlet may serve soft rice and well-spiced meat, while another may give dry rice or uneven flavour. Biryani Bees is trying to solve this problem by preparing most of the food in one central place under the same standards.
This focus on consistency is important when a brand wants to grow. Customers who like the food in one city should get the same experience when they try it in another city. Keeping prices stable also helps people trust the brand.
By proving the model first in a few states with ten outlets, the company can learn what works and what needs fixing. Only after that will it look for larger funding to open many more stores across India.
Looking at the Road Ahead
The next phase is clear. Reach ten outlets. Make sure the central kitchen, the staff and the systems can handle the extra work. Keep the food quality high and the costs under control. Show that the same model works in different cities and states.
Once that is done, Biryani Bees expects to raise a bigger round of money from larger investors. That larger amount would support opening outlets in many more places and building a true national presence.
Food brands grow best when they take steady steps. Opening too many stores too fast can lead to uneven quality and higher costs. By growing carefully and using the new $1 million to strengthen the base, Biryani Bees is trying to avoid those common problems.
A Growing Appetite for Reliable Indian Meals
Biryani remains one of the most loved dishes across India. People order it for family dinners, office lunches, and late-night cravings. Other simple Indian meals also travel well on delivery apps. Brands that can deliver good taste at a fair price, and do it the same way every time, have a clear chance to grow.
Biryani Bees is still a young company with only three outlets today. Yet it already claims strong numbers on delivery platforms and says it is profitable. The new funding gives it the chance to test its idea in more cities and prove that the central-kitchen way of working can scale.
If the next ten outlets succeed, the brand will be in a stronger position to expand further. For now, the focus stays simple: cook good food, keep the taste consistent, serve more customers, and build a system that can be repeated in new places.
With support from the Vivek Oberoi Family Office and the foundation laid by Wolfpack Labs, Biryani Bees is taking its next step. The coming months will show how well the model works when the number of outlets grows from three to ten.